You’ve had to cut your Marketing team. So how are you going to win new clients now?

In these exceptional times every business is looking hard at their operating costs. Reassessing budgets and reducing business overheads wherever possible is, of course, the sensible thing to do.

Building a successful start-up begins with a professionally built and marketed brand.

So you’ve spent months developing the concept for your business, reviewing the marketplace, identifying the competition, crafting your offer and you now feel ready to launch your new business venture and drive your business on to success.

2020: The Year That Marketing Investment Will Be Essential For Growth

It’s been proven that by increasing marketing spend during a downturn, you can gain a long-term advantage as your voice is loud and clear as your competitors reduce spend and go quiet. Is there going to be a downturn? Well, the end of 2019 was certainly hard-going for many businesses but now we have certainty around our Government and Brexit (whether you’re personally happy or not) at least businesses can start to deal with how the market reacts to the next stage of

The Value of Customer Loyalty

An existing customer is three times more likely to buy a new product or service from you than a new customer.

You have a 60-70% probability of selling something else to an existing customer versus a 5-20% probability of selling to a new customer.

An existing customer is three times more likely to try/buy new products or services from you than