Marketing tip: Use a pun to relate your brand to a relevant and current event or news story.
![Marketing tip: Use a pun to relate your brand to a relevant and current event or news story.](images/blog/marketing-tip-use-a-pun-to-relate-your-brand-to-a-relevant-and-current-event-or-news-story.jpg)
Remember KFC temporarily changing its name after their chicken supply crisis? We still smile at their ads that rebranded them FCK. Following this trend, Pizza Hut has added a reference to its sponsorship of the USA's superbowl on 3rd February. It may fall a little flat to non-followers of American Football but then, we're not their audience.
Read more about this article here: https://designtaxi.com/news/403256/Pizza-Hut-Temporarily-Rebrands-To-Pizza-Hut-Hut-For-Super-Bowl-Season/